In October 2009, Pelican System, a global provider of integrated software product for hotels and resorts, launched a new version of its Central Reservation System.

Unlike other ordinary booking engine systems that simply provide rates, check room availability and confirm bookings, Pelican V3 is developed with marketing approach in mind. Embedded features such as guest testimonials, custom rates and promotions for different market segments, are displayed while the potential guest is checking the rates. Given the fact that the common internet users buying behavior is to check rates on hotel website after searching for hotels in automated travel agent search engines, the experience of guest while checking rates in hotel website will determine whether they will place the bookings or not. Pelican truly understand that seizing the guest’ attention by showing them the attractive package and promotions and other strong points of the hotel will turn those potential guests into bookers. That is what makes Pelican different to other booking engines providers.

Powered by AJAX technology, Pelican V3 successfully enhanced guest booking experience by allowing hotels to provide abundance information with shorter loading time. By implementing Pelican V3, in their hotel websites, hotels are able to display additional features such as activity calendar, guest testimonials, custom rates and promotions for different market segments, and much more. Without doubt, Pelican V3 is more robust and dynamic.

In addition to the technology improvement, Pelican V3 has also revamped the look of the booking page. A more elegant and user friendly booking page embedded with advance system make Pelican CRS V3 more than just an ordinary reservation system.

Click here to run the demo presentation of Pelican Central Reservation System

A glance at Pelican Central Reservation System